Salerno summarizes just what the Mediterranean can offer. The city is fascinating and quite extraordinary. The old center still has traces of the history of the city, artisan work-shops and meeting places for cultural activities. The redevelopment of the old center has concentrated on rediscovering the art and culture of the city. Walking through the narrow streets, public squares, churches and buildings, the history of Salerno can be read. It is easy to conjure up images of daily life through the centuries, of the splendors of past times. By taking a look at Porta Nuova, Piazza Flavio Gioia, Sedile di Largo Campo, Largo Abate Conforti, il Museo del Provinciale, il Duomo you really will understand the vast socio-economic importance of Salerno past and present. Salerno has a vibrant shopping area with artisan shops rubbing shoulders with great Italian fashion brands.